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Favourite pieces


I started doing what I do in 2005. And although I’ve worked on hundreds of briefs, these are my personal favourites that I’d like to share with you.

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Favourite pieces


I started doing what I do in 2005. And although I’ve worked on hundreds of briefs, these are my personal favourites that I’d like to share with you.

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C&A


C&A


brand platform

When C&A needed to build customer trust, I was assigned to help turn the functional experience into an emotional one. I designed the new look brand platform to make easier for customers to interact with the brand, allowing a natural relationship to form.

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PROJECT DARWIN


PROJECT DARWIN


IN-FLIGHT ENTERTAINMENT

When Qantas asked us to help them create the best in-flight entertainment experience possible, I was more than happy to be on-board. Working closely with their team, I was able to understand the consumer insight and brand ambition to create a first of its kind experience. By rapid prototyping, testing out new technological capabilities, and putting it all to the test, I was able to deliver a seamless UI flow for movies, music, games and flight information.

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QANTAS


QANTAS


IN-FLIGHT ENTERTAINMENT

The success of my last in-flight entertainment project took off so well, that Qantas asked for even more. We worked together to launch a brand new app that delivers the ultimate in personal entertainment using each passenger’s phone or tablet. As the national airline for Australia, only the best would do. So I helped deliver sleek designs and an uncompromising user experience to take the Qantas in-flight entertainment app to another world.

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HOYTS


HOYTS


STREAM

Australia’s leading movie distributor wanted to change the way users subscribe to movies online. Being a movie buff myself, I was able to break new ground for them by not only delivering a seamless user experience, but by delivering an engaging design that simplified the complex backend technology involved.